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Pantene Pro-V Soin au Lait Nourrissant Shampoo

ownerProcter & Gamble (USA)
originSwitzerland
manufacturedmultipleCountries

Pantene is one of the world's most recognizable hair care brands, originally discovered by Swiss researchers at Hoffman-La Roche in 1945. The brand's name is derived from 'panthenol', a vitamin ingredient discovered during World War II experiments to treat burns. Its legacy began in Switzerland but expanded rapidly after its acquisition by Richardson-Vicks in the 1960s.

Pantene was later acquired by the American multinational Procter & Gamble (P&G) in 1985. Today, P&G continues to own and manage the brand globally. While its heritage is Swiss-European, the manufacturing process is decentralized. To ensure freshness and reduce logistics costs, Pantene products are manufactured in multiple locations worldwide, including major facilities in France, the United States, Romania, and various sites across Asia and the Middle East, depending on the specific regional market.

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