Yoga Optimum Pear Juice

Yoga is an iconic Italian brand that has specialized in fruit juices since its founding in 1946 by Massimiliano Argiolas in Rome. Known for its high quality and distinct packaging, the 'Optimum' line emphasizes a high fruit content, such as the 70% Italian pear juice shown here.

The brand is manufactured primarily in Italy, utilizing fruit sourced from local agricultural cooperatives. Since 1994, Yoga has been a core brand under the ownership of Conserve Italia, one of Europe's largest agri-food cooperatives. This ownership ensures a direct link between the fruit growers and the finished product, maintaining a sustainable supply chain reflected in the 'Brik-Eco Sostenibile' labeling.