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Magnum Ice Cream bar

ownerUnilever (Vereinigtes Königreich)
originDeutschland
manufacturedmultipleCountries

Magnum is a globally recognized ice cream brand, most famous for its thick chocolate-coated bars. Originally created in Belgium, the brand launched in 1989 and was the first ice cream bar targeted specifically at adults. The distinctive 'M' logo and gold-patterned packaging seen in the image are iconic hallmarks of the brand's 'moments of pleasure' marketing campaign.

While first developed in Belgium, Magnum is now manufactured in numerous facilities worldwide, including major plants in Germany, the United Kingdom, and the United States, to serve its global market. The brand is owned by Unilever, one of the world's largest consumer goods companies, which manages Magnum under its extensive Heartbrand ice cream portfolio.

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