Made O'Meter
Discover where a brand or product originates
Founded in 1994, AllSaints has established itself as an iconic British fashion label, initially gaining recognition as a high-end wholesale brand before evolving into a global retail powerhouse. The brand is best known for its edgy, rock-inspired aesthetic, particularly through its signature leather jackets and distressed denim. While the brand was conceived in London, it has grown its footprint significantly across international markets, blending luxury craftsmanship with a gritty, urban vibe.
Today, AllSaints production is managed through a global network of suppliers. While design and development remain centered at its London headquarters, manufacturing takes place in various countries known for specialized textile and leather production, including Turkey, Portugal, China, Vietnam, and India. This diverse manufacturing base allows the brand to scale its operations while maintaining the specific finishing techniques and material quality that define its product identity.
Behind the scenes, the brand's ownership has transitioned through various investment phases. Since 2011, AllSaints has been under the ownership of private equity firm Lion Capital. This partnership has facilitated the brand's expansion into Asia and North America, ensuring that the label remains a prominent fixture in premium fashion retail worldwide.
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