Made O'Meter
Discover where a brand or product originates
Zeta is a prominent Swedish brand specializing in Mediterranean food products, particularly olive oil, pasta, and olives. The brand was founded in 1971 by Fernando Di Luca, an Italian immigrant who moved to Sweden and wanted to introduce the healthy Mediterranean diet to Northern Europe. The specific product shown is Halkidiki olives, which are a variety of large green olives grown in the Halkidiki region of northern Greece.
While the brand has its roots in Italian culinary culture and is headquartered in Stockholm, Sweden, its products are sourced from across the Mediterranean. These Halkidiki olives are harvested and processed in Greece to ensure authenticity and quality. The brand remains family-owned by Di Luca & Di Luca AB, continuing the legacy of its founder in bringing Mediterranean flavors to the Scandinavian market.
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