Made O'Meter
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Pure & Care is a Danish skincare brand founded in 2013, known for providing effective and affordable beauty products. The company focuses on accessibility, often selling through retail chains and supermarkets.
While the brand is deeply rooted in Danish design and formulated with Nordic skin needs in mind, a significant portion of its manufacturing takes place in China to maintain competitive pricing, though some high-end or specific lines may be produced locally in Denmark. The brand remains under the ownership of its original Danish founders through the parent company Pure & Care ApS based in Horsens.
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