Capri-Sun Orange & Peach juice drink

Capri-Sun, formerly known as Capri-Sonne, is a world-renowned brand of juice-based drinks known for its iconic stand-up pouches. Originally introduced in West Germany in 1969, the brand was created by Rudolf Wild and his company, Wild (now Capri Sun Group Holding AG). The brand became a global phenomenon, partly due to its unique packaging technology and its expansion into US and European markets in the late 1970s and 1980s.

Today, the brand is owned by Capri Sun Group Holding AG, a privately held Swiss company. While the brand is independent globally, it often operates through distribution and licensing agreements with major beverage giants like Kraft Heinz in North America and Coca-Cola Europacific Partners in various European regions. The manufacturing process is decentralized; production facilities are located in numerous countries, including Germany, the United Kingdom, and the United States, to serve local markets efficiently.