Carefree Plus Long liners

Carefree is a globally recognized brand in the feminine hygiene market, specifically known for introducing the first panty liner in 1976. The brand was originally created by the American multinational Johnson & Johnson, aimed at providing daily freshness and protection. Over the decades, it has expanded its product line to include various absorbent liners and intimate wipes.

Historically, the brand was a core part of Johnson & Johnson's consumer health portfolio. However, in a major strategic shift, Johnson & Johnson spun off its consumer division into a new, independent entity called Kenvue in 2023. Kenvue now holds the ultimate ownership of Carefree and continues to manage its global distribution and marketing. Manufacturing for Carefree products occurs in multiple locations internationally, including facilities in Europe and North America, to serve its diverse global customer base.