Made O'Meter
Discover where a brand or product originates
SunRice is an iconic Australian brand with a rich history deeply rooted in the Riverina region of New South Wales. Originally established as the Ricegrowers' Co-operative Limited in 1950, the brand was created by Australian rice farmers to mill and market their produce collectively. Today, it remains one of Australia's largest food exporters and a major player in the global rice market.
The Arborio Risotto Rice pictured is grown and processed primarily in Australia. Specifically, SunRice utilizes the abundant agricultural land in the Riverina area to cultivate high-quality medium-grain rice varieties. The product is packaged in a 'Pour & Store' container, which is a common format for the brand in the Australian retail market.
Ownership of the brand resides with Ricegrowers Limited, an Australian public company. While it has transitioned from a traditional co-operative to a corporate structure listed on the Australian Securities Exchange (ASX), it remains significantly owned by the farmers who supply the rice. The company head office is located in Leeton, New South Wales, maintaining its local connection to the Australian agricultural community.
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