Made O'Meter
Discover where a brand or product originates
Vitro Clen is a specialized cleaning product designed specifically for ceramic and induction hobs. Known for its protective cream formula, it is a leading brand in the European market for surface care, favored for its ability to clean without scratching while leaving a protective film that prevents food from sticking to the glass surface.
The brand has deep roots in the Spanish market where it was developed, gaining endorsements from major kitchen appliance manufacturers like Bosch, Miele, and AEG. This professional alignment helped it become the go-to standard for maintaining glass-ceramic surfaces. Over the decades, it has been integrated into the portfolios of major global consumer goods conglomerates.
Today, Vitro Clen is part of the Reckitt Benckiser Group (RB). While the brand maintains a strong presence and manufacturing base in Spain, it is distributed and marketed across various European territories. Its ownership by a multinational leader ensures high standards of chemical safety and environmental compliance as it continues to lead the niche category of high-end kitchen appliance maintenance.
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