Made O'Meter
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This product is part of 'De Zaanse Hoeve' brand, a well-known budget-friendly private label line exclusive to the Dutch supermarket giant Albert Heijn. The packaging features a distinctive traditional Dutch-inspired floral ornament in blue and yellow, reminiscent of Delftware patterns, which is a hallmark of the brand's visual identity.
The text visible in the image describes the 'Weidemelk' (pasture milk) guarantee, specifying that the cows have spent at least 120 days a year, for at least 6 hours a day, in the pasture. This is a standard animal welfare certification in the Dutch dairy industry. Additionally, the QR code on the packaging is designed to allow customers to quickly reorder the product ('Scan om opnieuw te bestellen') through the Albert Heijn mobile app, reflecting the supermarket's push toward integrated digital shopping experiences.
Manufacturing of 'De Zaanse Hoeve' products is primarily handled by large Dutch dairy processors such as Royal A-ware, which specializes in producing private-label dairy and cheese for major retail chains. The brand itself is owned by Ahold Delhaize, the parent company of Albert Heijn.
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