West Original 100's cigarettes

West is a well-known international cigarette brand that originated in Germany. It was first launched in 1981 by the German company Reemtsma Cigarettenfabriken. The brand quickly gained popularity through aggressive marketing and its association with Formula One racing in the 1990s and early 2000s.

In 2002, the British multinational Imperial Brands (formerly Imperial Tobacco) acquired Reemtsma, bringing West into its extensive portfolio of global tobacco products. Today, West is one of Imperial Brands' core international brands. Since the packaging shown contains Romanian language health warnings ('Fumatul reduce fertilitatea'), this specific pack is distributed for the Romanian market, likely through local subsidiaries. While manufacturing historically centers in Germany and Poland, Imperial Brands operates production facilities worldwide to supply regional markets.