Skogaholm Bread

Skogaholm is one of Sweden's most iconic and beloved bread brands, famously known for its 'Skogaholmslimpa,' a soft, slightly sweetened rye bread that has been a staple of Swedish breakfasts since the early 20th century.

The brand traces its origins back to 1926 when Knut and Greta Eriksson founded a small bakery in Eskilstuna, Sweden. Over decades, it grew into a national household name, symbolizing comfort and tradition. In modern times, the brand has undergone several ownership transitions following the consolidation of the Scandinavian bakery market.

Today, Skogaholm is owned by Fazer, the Finnish food industry leader. While the brand remains deeply rooted in Swedish culture, it is managed under Fazer’s bakery division, with manufacturing primarily located at industrial bakeries within Sweden to ensure freshness for the local market.