Made O'Meter
Discover where a brand or product originates
VOSS is a premium Norwegian water brand that gained global recognition for its distinctive cylindrical bottle design and its association with high-end luxury lifestyle. Originally launched in the late 1990s, the brand positions itself by source, extracting water from an artesian well in the pristine environment of Iveland, Norway. This specific product is a flavored sparkling variant, combining natural lime and mint flavors with 0 calories and no added sugars.
While the brand was founded by Ole Christian Sandberg and Christopher Harlem in Norway, its corporate journey has seen significant international investment. The brand is currently controlled by Reignwood Group, a multinational conglomerate based in China, which acquired a majority stake to expand its footprint in the global beverage market. Despite the change in ownership, the water itself continues to be bottled at the original source in Norway, maintaining its 'bottled at source' heritage for the international market.
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