Lambi toilet paper/tissues

Lambi is one of the most recognizable premium tissue brands in Northern Europe, famous for its signature lamb mascot symbolizing softness. The brand has its roots in Scandinavia, originating from the historic tissue manufacturing traditions of Finland and Sweden. It is designed to offer high-quality, sustainable hygiene solutions for households.

Today, Lambi is part of the Metsä Group, a Finnish forest industry cooperative. Manufacturing takes place across several state-of-the-art mills in Finland, Sweden, and Poland to ensure efficient distribution to its core markets in the Nordic and Baltic regions. The brand is a leader in environmental transparency, often carrying the Nordic Swan Ecolabel, reflecting its commitment to using sustainably sourced wood fibers and reducing its carbon footprint.

Ownership lies within the Metsä Tissue division, which is owned by Metsäliitto Cooperative. This structure ensures that the brand remains under Finnish control, focusing on long-term ecological sustainability and high-end consumer comfort in the personal hygiene sector.