Dreft Platinum All-in-One dishwasher tablets

Dreft Platinum All-in-One is a premium dishwasher detergent brand primarily marketed in the Benelux region (Belgium, Netherlands, and Luxembourg). While the Dreft name is internationally famous for baby laundry detergent, in these specific European markets, Procter & Gamble uses the Dreft brand for its high-performance dishwashing range, which is identical to the 'Fairy' brand sold in the UK and other parts of Europe.

The product is heavily associated with Belgium, where Procter & Gamble maintains a significant manufacturing and distribution presence in Strombeek-Bever. The brand itself traces its origins back to the United States in the 1930s as the first synthetic detergent, but its European dishwashing lineage is tied to P&G's acquisition of the Thomas Hedley Co. in the UK. Today, the brand is owned by the American multinational Procter & Gamble, which manages the production through a network of European factories to supply the local markets.