Made O'Meter
Discover where a brand or product originates
Salling is a private label brand belonging to the Salling Group, Denmark's largest retailer. The brand was established to provide high-quality organic and conventional products across various food categories to Danish consumers through stores like Bilka, Føtex, and Netto.
While the brand is deeply rooted in Danish retail history, the manufacturing of dry goods such as herbs and spices is often outsourced to specialized organic producers. Based on the certification codes (NL-BIO-01), the product is often packed or processed in the Netherlands or Germany using ingredients sourced globally. Salling Group remains the ultimate owner and strategist behind the product's market presence.
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