Founded in 2007 in Brooklyn, New York, amika has grown from a local boutique brand into a powerhouse in the professional hair care industry. The brand is widely recognized for its vibrant, patterns-heavy packaging and its commitment to 'all hair is welcome,' offering a diverse range of products including shampoos, conditioners, and advanced styling tools infused with its signature sea buckthorn ingredient.

Over the years, amika has maintained a strong emphasis on sustainability and clean beauty, achieving B Corp certification and ensuring its products are cruelty-free. While the brand originated as an independent creative collective in Brooklyn, its rapid growth and market success led to its acquisition by the Bansk Group, a private equity firm that focuses on consumer brands.

Manufacturing for amika products is distributed across various locations globally to meet international demand. While a significant portion of its hair care formulations are produced in the United States and Israel, the brand utilizes a global supply chain for its various styling tools and specialized treatments. This global footprint allows the brand to maintain high quality standards while scaling its presence in salons and retail environments like Sephora and Ulta Beauty.

Amika hair care