Rexona Men Sport Clinical Protection Antiperspirant

Rexona is one of the world's most recognized personal care brands, specializing in deodorants and antiperspirants. The brand was founded in Australia in 1908 by Alice Sheffer, the wife of SF Sheffer, who was the founder of the Sheldon Drug Company. It was originally created as a medicated ointment and soap before evolving into the hygiene powerhouse it is today.

Over the decades, Rexona became a pioneer in the industry, introducing the first deodorant soap and the first aerosol deodorant in many markets. It is known by several names globally to maintain local brand equity, including Sure in the United Kingdom and Ireland, Degree in the United States and Canada, and Shield in South Africa.

Today, Rexona is owned by the British multinational Unilever. Manufacturing takes place in multiple strategic hubs across the globe, including facilities in the Philippines, Brazil, Russia, and Australia, to supply its vast international market. The brand continues to focus on high-performance 'Clinical' and 'MotionSense' technologies, reinforcing its position as a global leader in the antiperspirant category.