ASICS SportStyle GEL-NYC

The ASICS SportStyle GEL-NYC is a modern lifestyle sneaker that blends heritage and performance. The design is a fusion of various archival influences, drawing inspiration from the GEL-NIMBUS 3 of the early 2000s and the MC-PLUS V design. It incorporates the tooling of the GEL-CUMULUS 16 to provide advanced cushioning and comfort for daily wear.

ASICS was founded by Kihachiro Onitsuka in Kobe, Japan, shortly after World War II with the mission to promote youth health through sport. Today, the brand remains a global leader in performance footwear and sports equipment, operating as a publicly traded company headquartered in Japan. While the brand originated in Japan, its manufacturing footprint is global, with production facilities primarily located across Vietnam, Indonesia, and China to meet international demand.