Made O'Meter
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The product is an educational guide titled "Ti Riguarda!" (It concerns you!), created to raise awareness and provide practical help against gender-based violence. This initiative was developed by the non-profit organization DonneXStrada in collaboration with Enilive, a subsidiary of the Italian energy giant Eni.
The guide is primarily distributed within the Italian market, often found at Enilive service stations, which serve as "Punti Viola" (Purple Points) — safe spaces for individuals seeking help. As a project rooted in Italian social advocacy and corporate social responsibility, the publication and associated materials are produced in Italy. Eni, the ultimate owner of the Enilive brand, is one of the world's largest integrated energy companies and remains under the significant influence of the Italian government.
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