Pik-Nik Pirat Paluszki Serowe

Pik-Nik Pirat Paluszki Serowe is a popular peelable cheese snack specifically designed for the Polish and Baltic markets. These cheese sticks are known for their high nutritional value, as they are often promoted as being made without preservatives and containing high amounts of calcium and vitamins. The 'Pirat' (Pirate) sub-branding targets younger consumers with its colorful, comic-book style packaging and individual serving sizes.

The brand Pik-Nik originated in Lithuania, developed by the prominent dairy producer Žemaitijos Pienas. Since its inception, the brand has expanded its presence across Europe, becoming a market leader in the snack cheese category. The snack is manufactured in Lithuania, utilizing modern dairy processing techniques to achieve its characteristic stringy texture. The ultimate owner remains Žemaitijos Pienas, one of the largest and oldest dairy companies in the Baltic region, which continues to manage the brand's production and international distribution from its headquarters in Telšiai.