Swiffer Cleaning System

Swiffer is a revolutionary brand of cleaning products launched by Procter & Gamble (P&G) in 1999. It pioneered the concept of disposable cleaning cloths that utilize electrostatic properties to trap dust and hair, effectively replacing traditional mops and brooms for light daily maintenance. The brand's success transformed the home care category by introducing 'quick clean' solutions that are both convenient and efficient.

The global manufacturing of Swiffer products involves multiple locations to meet regional demand. While the core dry and wet cloths are often produced in the United States and Canada, specific parts and chemicals for the cleaning solutions may be sourced or manufactured in Europe and Asia. As a flagship brand under the Procter & Gamble umbrella, Swiffer benefits from P&G's extensive global supply chain and research facilities, ensuring consistent distribution across major international markets.