BOSS The Scent Magnetic for Her

BOSS The Scent Magnetic is a luxury fragrance under the HUGO BOSS brand, a premier German fashion house founded by Hugo Ferdinand Boss in Metzingen, Germany, in 1924.

While the brand's headquarters and fashion roots remain in Germany, the fragrance division is operated through a strategic licensing agreement. For several decades, HUGO BOSS fragrances have been part of the portfolios of major cosmetic conglomerates. Currently, the brand is owned and manufactured by Coty Inc., which produces the majority of Boss perfumes in high-tech facilities in Europe, notably Spain and France.

HUGO BOSS itself remains a publicly traded company on the Frankfurt Stock Exchange, but the development and distribution of its beauty and fragrance line are managed globally by Coty. This synergy allows the brand to maintain its high-fashion prestige while leveraging the manufacturing and distribution scale of a leading global beauty company.