Italiamo Italian Style Sauce

Italiamo is a private label brand primarily associated with the German discount retailer Lidl. Despite its German retailer ownership, the brand is marketed as 'Italian Style' and often sources its products directly from producers in Italy to maintain authenticity. The brand covers a wide range of products including pasta, sauces, antipasti, and desserts, specifically designed to offer Mediterranean flavors at competitive price points.

Ownership lies with the Schwarz Group, a multinational retail group based in Germany that operates Lidl and Kaufland. This retail giant is one of the world's largest, ensuring that Italiamo products are distributed across Lidl's vast international network. Production typically occurs in Italy through various third-party manufacturing partners that meet the brand's specific quality standards.