Made O'Meter
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Hoegaarden is a world-renowned Belgian wheat beer (witbier) with roots tracing back to the village of Hoegaarden, Belgium, where monks were brewing similar recipes as early as 1445. The brand became famous in the late 20th century under the guidance of Pierre Celis, who is credited with reviving the traditional spiced wheat beer style using coriander and orange peel.
Today, while the spiritual home and major production center remain at the Brouwerij Hoegaarden in Belgium, the brand is part of a global supply chain. To meet demand and maintain freshness in international markets, it is sometimes brewed in other licensed facilities owned by its parent company.
Hoegaarden is currently owned by Anheuser-Busch InBev (AB InBev), the world's largest brewing conglomerate. Headquarters for the ultimate owner are located in Leuven, Belgium, keeping the brand's corporate identity closely tied to its national heritage while operating as a global beverage icon.
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