On Cloudmonster running shoes

On is a high-performance sports brand that has revolutionized the running world with its signature CloudTec technology. The shoes shown in the image are the Cloudmonster, a model known for its maximalist cushioning and unique hollow 'clouds' in the midsole designed to provide soft landings and explosive take-offs.

Founded in the Swiss Alps, the brand emphasizes engineering and minimalist design. While the company maintains its research and development center in Zurich to ensure high standards of Swiss quality, it utilizes specialized manufacturing partners across Asia, primarily in Vietnam, to meet global demand.

Since its IPO, On has expanded from a niche running brand into a global lifestyle and athletic powerhouse. It remains a publicly traded company under its original leadership, continuing to innovate in materials and sustainable production, such as its recyclable shoe programs.