siggi's simple ingredient skyr

siggi's is a prominent brand specializing in Icelandic-style skyr, a thick and creamy yogurt produced using traditional methods. The brand was founded in the United States by Siggi Hilmarsson, who sought to replicate the less-sweet, high-protein yogurt common in his native Iceland.

Starting as a small operation in a New York City kitchen, the brand gained significant market traction by focusing on 'simple ingredients' and a high protein-to-sugar ratio. In 2018, the brand was acquired by the French dairy conglomerate Lactalis, which has since expanded its global distribution and production capabilities.

In the Canadian market, siggi's products are manufactured locally to meet demand using regional dairy supplies. The brand remains a major player in the premium yogurt segment under the Lactalis stewardship, maintaining its original commitment to minimalistic recipes without artificial sweeteners.