Made O'Meter
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Crius is a traditional Belgian 'Sterk Blond' (Strong Blond) beer known for its high alcohol content of 8.5% and its characteristic golden hue. The brand is specifically developed as a private label for the Dutch supermarket chain Lidl.
While the branding evokes the image of a classic independent brewery, it is actually contract-brewed in Belgium. The beer is part of Lidl's strategy to offer high-quality specialty craft beers under its own exclusive labels. The name 'Crius' is inspired by Greek mythology, representing the Titan of constellations, which aligns with the premium branding often seen in the specialty beer category.
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