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Rituais Brazilian Specialty Coffee

ownerJoint Venture between São Miguel Holding and Strauss Group (Brazil and Israel)
originBrazil
manufacturedBrazil

Rituais is a premium brand of gourmet coffee known as a specialty line produced by the 3 Corações Group. The brand focuses on 100% Arabica beans sourced through direct trade with local Brazilian farmers, emphasizing high quality and unique sensory profiles.

Starting as a local initiative to highlight regional Brazilian coffee excellence, it is now part of the 3 Corações joint venture. This partnership combines the historical legacy of the Santa Clara brand (originally from RN/CE) and the Israeli-based Strauss Group. All Rituais products are manufactured and processed within Brazil to maintain the freshness and characteristics of their respective micro-regions.

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