Skip Detergent

Skip is a globally recognized laundry detergent brand known for its pioneering role in garment care. Originally launched as the first automatic washing powder, the brand has built a reputation for innovation in fabric cleaning and maintenance. It is marketed under various names in different regions, such as Persil or OMO, but maintains its distinct identity as Skip in several European and African markets.

The brand is owned and manufactured by Unilever, one of the world's largest consumer goods companies. Production takes place in various Unilever manufacturing facilities across the globe to serve local markets, including major plants in Europe and South Africa. This localized production strategy ensures that the product formulations are optimized for regional water types and washing habits.

As of 2026, Skip remains a core brand in Unilever's Home Care portfolio. The brand focuses heavily on sustainability, frequently updating its packaging to use recycled plastics and concentrating its formulas to reduce carbon footprints during transport. Unilever continues to manage the brand's global strategy from its headquarters, ensuring Skip remains at the forefront of the laundry care industry.