Made O'Meter
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Founded in 1882 by Émile Camuset in Romilly-sur-Seine, France, Le Coq Sportif is one of the world's oldest and most prestigious sports brands. The company gained global recognition by becoming the official supplier for the Tour de France in 1951 and later dressing iconic athletes and national teams across football, tennis, and rugby. Its signature rooster logo has become a symbol of French athletic heritage.
Today, the brand maintains a strong manufacturing presence in its historic home of Romilly-sur-Seine, France, particularly for high-end collections and professional sports kits. However, to meet global demand, larger-scale production of footwear and lifestyle apparel is also carried out in various countries, including Morocco, Portugal, and Vietnam. This strategy allows the brand to combine artisanal French craftsmanship with global supply chain efficiency.
Since 2005, Le Coq Sportif has been under the ownership of Airesis SA, a Swiss investment group. This ownership transition helped revitalize the brand's identity and focus on its roots in high-performance sports and lifestyle fashion. The company continues to serve as a key technical partner for major sporting events, including being the official kit supplier for the French Olympic and Paralympic teams for the Paris 2024 Games.
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