REN Basic Toilet Seat

REN is a private label brand primarily associated with Jem & Fix, a DIY and home improvement chain originating in Denmark. The brand focuses on providing essential home and bathroom hardware at a competitive price point.

Products under the REN label, such as this soft-close toilet seat, are typically manufactured in China or other low-cost production centers before being distributed across Scandinavia. The brand is owned by the Danish holding company Harald Nyborg A/S, which manages a variety of retail business models including Jem & Fix and Harald Nyborg stores.