Enkho Air Fryer (Friggitrice ad aria)

Enkho is a private-label brand specialized in household appliances and kitchen tools, widely recognized for its distribution through Eurospin, one of Italy's largest discount supermarket chains. The brand was created to provide functional and modern kitchen technology at an accessible price point, catering to the European market.

While the brand's identity and original concept are Italian, the physical manufacturing is primarily outsourced to electronics and appliance factories in China. This model allows the brand to maintain competitive pricing while offering features like digital controls and large capacities, such as the 10L model shown. Ownership remains firmly with Eurospin Italia, which manages the brand's supply chain and exclusive distribution across its network in Italy and Slovenia.