Made O'Meter
Discover where a brand or product originates
Buffalo Grill is a prominent steakhouse chain that has become a staple of casual dining. Founded in 1980 by Christian Picart, the brand opened its first restaurant in Avrainville, France, drawing inspiration from American road culture and the imagery of the Wild West. This unique thematic approach, combined with a focus on grilled meats and families, helped the brand expand rapidly across Europe.
Over the decades, the brand has undergone significant corporate shifts. In 2018, the investment firm TDR Capital acquired the chain, and by 2020, Buffalo Grill joined forces with the Courtepaille brand to form the Groupe napaqaro. This parent company, headquartered in France, serves as the ultimate owner, focusing on hospitality and digital-driven dining experiences. While the core operations and majority of the supply chain remain centered in France, the brand has touched various European markets including Spain, Switzerland, and Belgium.
Today, Buffalo Grill continues to operate as a leader in the French dining sector, known for its Western-style decor and diverse menu featuring burgers, skewers, and grills. The brand emphasizes accessibility and a communal atmosphere, maintaining its position through a mix of franchised and company-owned locations under the stewardship of napaqaro.
Report a bug/Feedback
disclaimer
poweredBy