FUN Light Pære (Pear) squash

FUN Light is one of the most recognizable brands for sugar-free concentrated fruit syrups in Scandinavia. Originally launched to provide a flavor alternative to plain water, it is designed to be diluted.

The brand has deep roots in the Nordic beverage market. In Denmark, it is a staple product produced locally to serve the regional market. While the brand has changed corporate ownership throughout the years, it maintains a strong presence as a household name for calorie-conscious consumers. Its production is centered around high-standard facilities in Denmark that ensure consistent flavor proiles for the Scandinavian palate.

Today, the brand is owned by Orkla, a leading Norwegian industrial conglomerate that specializes in consumer goods across the Nordics and Baltics. Orkla's acquisition and management of FUN Light have integrated it into one of the largest food and beverage distribution networks in Northern Europe.