Crème Bonjour Salted spread

Crème Bonjour is a popular brand known for its range of spreadable margarines and cream cheeses. The brand has a strong Northern European heritage, particularly in Scandinavia and Finland, where it was originally developed. It focuses on providing versatile spreads that combine vegetable fats with dairy notes, often highlighting ingredients like rapeseed oil as a source of Omega-3.

The brand was originally a creation of the British-Dutch multinational Unilever. However, in 2018, as part of a strategic shift to focus on higher-growth categories, Unilever sold its entire global spreads business to KKR, a private equity firm. This business now operates as an independent company named Upfield. Upfield is headquartered in Amsterdam and is currently the world's largest producer of plant-based spreads, owning other major brands such as Flora, Becel, and Rama. Manufacturing typically occurs in regional plants located across Europe to serve local markets.