Under Armour Charged sneakers

Under Armour is a prominent American sports equipment company that has become a global leader in performance footwear and apparel. Founded in 1996 by Kevin Plank, the brand initially gained fame for its moisture-wicking synthetic shirts before expanding into high-performance footwear, such as the 'Charged' cushioning series shown in the image.

While the brand is headquartered in Baltimore, Maryland, its manufacturing processes are distributed across a global supply chain. The majority of Under Armour footwear is produced in specialized factories located in Asian countries, including Vietnam, Indonesia, and China. Under Armour remains an independent, publicly-traded company (Under Armour, Inc.), maintaining its own brand identity and technological developments without being a subsidiary of a larger sportswear conglomerate as of 2026.