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Aveeno Daily Moisturizing Cream

ownerJohnson & Johnson (USA)
originUnited States
manufacturedmultipleCountries

Aveeno is a renowned skincare and hair care brand that has built a reputation for its focus on therapeutic, natural ingredients—most notably prebiotic oat. The brand was founded in 1945 by brothers Albert and Sidney Musher, who were entrepreneurs with a passion for pharmaceutical innovation. They discovered the skin-soothing properties of finely milled oatmeal, which became the cornerstone of their first product: the Soothing Bath Treatment.

Over the decades, Aveeno transitioned from a niche pharmaceutical find to a global household name. In 1981, it was acquired by SC Johnson, but its most significant expansion occurred after being purchased by Johnson & Johnson in 1999. In 2023, following a major corporate restructuring, the brand became part of Kenvue, an independent company formed to house Johnson & Johnson’s diverse consumer health portfolio.

Aveeno products are manufactured in several locations worldwide to meet global demand, including facilities in North America, Europe, and Asia. The brand remains committed to its 'Active Naturals' philosophy, combining scientific research with botanical ingredients to provide solutions for sensitive and dry skin.

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