Made O'Meter
Discover where a brand or product originates
Crate is a well-known brand in the music industry, particularly recognized for its line of guitar amplifiers that became staple equipment for many musicians during the late 20th century. Originally founded as a subsidiary of St. Louis Music (SLM) in the United States, the brand earned its name from the early designs where amplifiers were housed in wooden crates. These products were praised for being affordable yet durable alternatives to high-end boutique amps.
Over the years, the manufacturing of Crate products shifted. While early models and higher-end series were proudly manufactured in the United States, several entry-level and mass-market models were eventually produced in other regions, including Asia, to maintain competitive pricing. This global manufacturing strategy helped Crate maintain a strong presence in the market for several decades.
In terms of ownership, the brand's history is tied to the evolution of its parent companies. After being under St. Louis Music for many years, the brand was acquired by LOUD Technologies (now known as LOUD Audio). Today, the brand is part of a larger portfolio under the ultimate ownership of NSI Industries, following various corporate restructuring and acquisition stages in the audio technology sector.
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