Wrigley's Extra White Strawberry Flavor chewing gum

Extra White Strawberry is a popular sugar-free chewing gum brand developed by the Wrigley Company. Originally founded in the United States, the brand has grown into a global leader in the oral care and confectionery market. The Extra brand was first launched in 1984 as the company's first sugar-free gum product.

Today, the brand is owned by Mars, Incorporated, following its acquisition of the William Wrigley Jr. Company in 2008. Mars is a massive American multinational manufacturer of confectionery, pet food, and other food products. While the brand has American roots, manufacturing is decentralized to various international facilities located in Europe, North America, and Australia to serve regional markets such as Sweden and the United Kingdom.