Soft Moments facial tissues

The product shown in the image is Soft Moments facial tissues, a personal hygiene brand popular in the Middle East, particularly in Israel where it is prominently sold. The packaging includes Hebrew text, indicating its primary market. The brand is owned by Sano-Bruno's Enterprises Ltd., which is one of Israel's leading manufacturers of household cleaning and hygiene products.

Sano was founded by Bruno Landesberg and remains a family-controlled business with a large manufacturing facility in Hod HaSharon, Israel. While the company exports to various international markets, most of its paper-based products are manufactured domestically in Israel to serve the local consumer base. The brand is known for offering everyday household essentials including detergents, paper towels, and facial tissues.