Softlan Ultra Windfrisch fabric softener

Softlan is a widely recognized brand of fabric softener primarily marketed in Europe, especially in German-speaking countries. It is known for its concentrate formula that provides long-lasting freshness and softness to laundry. The brand was originally developed by the American multinational Colgate-Palmolive as part of their global expansion into the home care and laundry detergents sector.

While the brand has deep heritage in European markets, it is owned by the New York-based Colgate-Palmolive Company. Manufacturing for the European market usually takes place in various regional facilities, including locations in France and Italy, depending on the specific product line and distribution requirements. This global corporate ownership allows the brand to leverage extensive research and development in hygiene and household care technologies.