My Star is a Cutie Chicken Snacks

My Star is a premium pet food brand specializing in feline nutrition and snacks. The 'My Star is a Cutie' line features freeze-dried snacks made from 100% meat, appealing to pet owners seeking grain-free and natural options for their cats. The brand is a private label exclusively developed for and distributed by the Matina GmbH group.

Originally founded in Germany, the brand focuses on combining high-quality ingredients with attractive packaging. The production for these specific freeze-dried treats typically occurs in Germany, as part of Matina GmbH's European manufacturing network. The brand is currently owned by Matina GmbH, a prominent player in the European online pet supplies market, headquartered in Munich. Matina GmbH operates under the larger umbrella of the Zooplus SE group, which is a leading E-commerce retailer for pet food and accessories across Europe.