Breeder's Choice Cat Litter

Breeder's Choice is a prominent brand in the pet care industry, specifically known for its environmentally conscious approach to cat litter. The product depicted is a paper-based litter made from 99% recycled paper, emphasizing sustainability as it is both biodegradable and compostable.

The brand was originally founded in Australia, where it continues to base its primary manufacturing operations. Over the years, the brand has built a reputation for providing hypoallergenic and highly absorbent litter solutions that utilize upcycled materials, reflecting a commitment to ecological responsibility within the Australian pet market and abroad.

Currently, Breeder's Choice is owned by FibreCycle, a company that specializes in the production of paper-based animal bedding and litter. FibreCycle itself is a subsidiary of Kent Pet Group, a major player in the global pet care sector headquartered in the United States. This ownership structure places the brand within a larger international network focused on innovative and sustainable pet health and hygiene products.