Made O'Meter
Discover where a brand or product originates
LdB, which stands for Lait de Beauté (Milk of Beauty), is a classic Swedish skincare brand founded in 1945. Known for its historical connection to Swedish beauty routines, the brand emphasizes gentle, effective ingredients inspired by botanical elements. This specific product, the Vitalizing Sweet Pea Hand Cream, is part of a line that highlights floral scents and moisturizing properties tailored for the Nordic climate.
While the brand has a French-inspired name, its roots and manufacturing remain firmly in Sweden. Over the decades, the brand has transitioned through various corporate ownerships, eventually becoming a staple in the portfolio of major FMCG (Fast Moving Consumer Goods) companies. Today, it is part of the Orkla Group, a leading industrial conglomerate in the Nordic and Baltic regions, which focuses on sustainable and locally relevant consumer brands.
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