SPAR Natur*pur Bio-Instant-Kaffee

SPAR Natur*pur is the dedicated organic private label brand of SPAR Austria. This specific product is a freeze-dried organic instant coffee that also carries the Fairtrade certification, ensuring social and ecological standards for coffee farmers in developing countries.

While the brand is rooted in Austria, the coffee beans are sourced from various organic coffee-growing regions internationally (typically Central and South America or East Africa). The product is processed and packaged for the SPAR group, which maintains ultimate ownership of the brand. SPAR Natur*pur has grown to become one of the most recognized organic brands in the DACH region, focusing on sustainable agriculture and regional sourcing where possible, although coffee by its nature requires global supply chains.