Merrell outdoor footwear

Merrell is a globally recognized brand specializing in high-performance outdoor footwear and apparel. Founded in 1981 in Vermont, USA, the company began as a partnership between custom bootmaker Randy Merrell and former ski company executives Clark Matis and John Schweizer. Their goal was to create a high-performance, affordable hiking boot, leading to the launch of the famous 'Moab' series.

Today, Merrell products are manufactured across several countries, primarily in Asia, including Vietnam, China, and Indonesia, to cater to global demand. The brand has evolved from a niche specialty boot producer into a comprehensive outdoor lifestyle brand.

Since 1997, Merrell has been a subsidiary of Wolverine World Wide, Inc., a major American footwear manufacturer. Wolverine World Wide manages numerous well-known brands and oversees the global distribution and marketing of Merrell products, ensuring they remain a leader in the hiking and trail running categories through 2026 and beyond.