Freia Regia Kakao på 1-2-3 hot chocolate

Freia Regia Kakao på 1-2-3 is a staple instant hot chocolate in Norway, recognized for its iconic red packaging and smooth taste. The 'Regia' sub-brand has a long historical association with high-quality cocoa products in the Nordic region.

Originally founded in Oslo, Norway, in 1889, Freia became a national icon before being acquired by international conglomerates. While the brand maintains a strong Norwegian identity and continues to manufacture many of its core products, including various cocoa powders and chocolates, at its historic factory in Rodeløkka, Oslo, it is currently owned by the American multinational Mondelēz International. This ownership transition reflects the global consolidation of the confectionery industry, yet the product remains deeply rooted in Norwegian food culture.