Jack Link's Smokey BBQ Beef Stick

Jack Link's originated in the United States in the 1880s when the Link family brought European meat-curing recipes to Wisconsin. The brand was officially founded by Jack Link in 1986, growing from a regional family business into a global leader in the meat snack industry.

In Australia and New Zealand, Jack Link's products are deeply integrated into the local market. For the Oceanian region, products are typically manufactured in New Zealand, utilizing local beef and established production facilities in Auckland. The brand remains under the ultimate ownership of the Link family's private company, maintaining its heritage as a family-owned enterprise while operating as a multinational corporation. The Australian and New Zealand operations are managed through local subsidiaries that handle distribution to major retailers.